The Secrets of
Business and Marketing Wizardry Newsletter
Volume 8, Issue 1, Date 12/27/2003
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THE SECRETS OF BUSINESS & MARKETING WIZARDRY
Volume 8 Issue 1 January 2004
Publisher: Joe J. Trevison, CPA/MBA
Co-Publisher/Editor: Cheri Carlson
Co-Editor: James J. Trevison
Happy New Year and may this year bring you happiness and riches that you deserve.
In this issue: The 10 Secrets to Get Rich Strategies.
Part 7: The Hottest Type of Merchandise that Sells Like Crazy!
Part 8: Let Other People’s Marketing Secrets Make You Rich!
Part 7: The Hottest Type of Merchandise that Sells Like Crazy!
The hottest type of merchandise that sells like crazy is anything that’s tied heavily to the market you are selling to.
1.Choose a niche market carefully –one that is unique –and one that you have an interest in.
2.Get a feel for the types of products and services this market is crazy about.
3.Test different types of products/services that you see working for others. Continue testing new offers / promotions to your best customers.
4.You will, after awhile, gain a tremendous knowledge of what your customers really want. You’ll produce products and services that they buy like crazy.
5.Take the “winners” (the products and services that sell the best to you customers) and use them to help you attract new customers.
Part 8: Let Other People’s Marketing Secrets Make You Rich!
Here are four ideas for making money with other people’s secrets:
1.Legally “steal,” looking for marketing materials and ideas other people are using become a detective by snooping.
2.Value the sales materials others are using. Keep these materials. Study them. Spend time analyzing them.
3.Find ways to use these valuable ideas. Weave them into your marketing plan and sales material.
4.Teach yourself how to see the “big picture.” Look for the unrelated ideas others are using. Determine the ideas that are behind the ideas. Ask yourself “Why are they doing this?” Play with these ideas in your mind.
See if these ideas are ways you can incorporate into your products/services or company. Remember, the moneymaking ideas are working for others right now are secrets because: (A) most people don’t recognize them and (B) most people don’t think there’s any way to use these ideas in their business.
Next month we continue this ten part series. You don’t want to miss it. Tell your employees and friends about the whole series. Remember, you can still get those that you missed and all my other e-zines from the start in 1998 at http://www.Joetrevison.com
Copyright 2004 Kraus & Trevison, Inc
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| Copyright Joseph J. Trevison Not to be reprinted, resold, or
redistributed for profit, except with written permission, but may be freely distributed electronically provided that the entire
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