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The Secrets of Business and Marketing Wizardry Newsletter
Volume 11, Issue 8, Date 8/8/2007
 
The Secrets of Business and Marketing Wizardry Newsletter  
Volume 11, Issue 8  
 
August 2007  
 
Publisher and Writer: Joe Trevison, MBA, CPA  
Co Publisher: Jim Trevison BA in English Writing  
 
 
 
“THE BLACKIE PRINCIPLE REVISITED,” By Joe Trevison, MBA CPA  
 
 
This method did make and continues to make millions for those who know the secret.  
I wrote about this in several of my monthly ezines. About it is good to review this very good secret. And I found people still using it and I will tell about that.  
 
The first people I heard to give this Million-Dollar principle a name was Joe Polish and Dan S. Kennedy. Basically it works like this: An old gambler is dying, he has made a fortune in gambling and now that he is dying he is telling the young man or young woman "His Secret" to millions in gambling.  
 
I believe the dying gambler was first named Blackie.  
 
Also, he told her or him to pass the secret along but only to those that would use it. These people must also pay a small monetary fee to the young man or young woman that now possesses THE SECRET.  
 
I know of people using the same system today. And it works. Jay Flanagan used it perfectly in one of his great ads. He is the nephew of the late Joe Karbo. Joe wrote the ad still used on the net “The Lazy Man’s Way to Riches.” But his nephew used the Blackie method to sell his book that had six or seven business ideas plus Joe’s method. Of course Jay said Direct Mail was the best business that was Joe Karbo business. The book Jay wrote was “Part Time Riches.”  
 
How well did it work. I bought it and I knew Joe Karbo method. I am sure others bought it too.  
He told it just like the gambling story. Joe knew he was dying and showed Jay the method on one piece of paper and it was so simple. But Joe said, which was true, it made him a millionaire.  
 
He wanted Jay to use it and sell it for a small fee for those that would use and need it.  
I am including the link to the ad. Here it is:  
 
http://www.joetrevison.com/downloads/JayFlanaganad.pdf  
 
You can see the original work I did on this at: http://www.joetrevison.com/Newsletter.asp?ID=78  
 
 
 
Amazing Book Making Money Can B Fun and Easy!. Learn how: FREE First Chapter at:  
http://www.joetrevison.com/downloads/Testedsentenceschapter1.pdf If you want the whole book you can get it at http://www.joetrevison.com/shop  
 
 
Copyright Joseph J. Trevison Not to be reprinted, resold, or redistributed for profit, except with written permission, but may be freely distributed electronically provided that the entire file, including this notice, remain intact.

 
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